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April 23, 2025 2 min read

"I’m so excited to finally see it come to life. We can’t wait to welcome everyone in"

Award-winning Irish beauty brand Bellamianta is set to open the doors to its first-ever physical retail store at Rushmere a leading Northern Irish shopping centre.


They are preparing to open their doors for the first time at Rushmere Shopping Centre on March 7, marking a major milestone for the brand and a "significant boost" for the local industry.

Spanning two floors, the new concept store has been designed as an "immersive beauty destination" - giving customers the opportunity to shop Bellamianta products alongside a carefully curated selection of Irish-owned and international beauty, skincare, haircare and lifestyle brands.



The opening also brings new employment opportunities to the area, with seven roles created across full-time and part-time positions, and plans for more are in the works.


Founder and CEO Linda Stinson said:


"Opening our first ever store is something I’ve dreamed about for a long time.

"Bellamianta started as a small Irish brand with big ambitions, and to now be creating a physical space where customers can come and experience the brand properly - while also discovering and supporting so many other brilliant brands and independently-owned businesses - feels incredibly special.


"I’m so excited to finally see it come to life. We can’t wait to welcome everyone in."

Bellamianta first made its name over ten years ago after founder Linda Stinson identified a gap in the market following her own wedding day tanning disaster.


A spokesperson said: "Determined to create a better solution, she developed a range of streak-free, skin-loving formulas that quickly became a go-to for makeup artists, beauty professionals and customers seeking natural-looking colour - and what is now fondly recognised as the brand’s signature Bella glow - effortless, golden and radiant.


"Since then, the brand has expanded into high-performance makeup, complexion products and body care with great success, while staying true to its ethos of cruelty-free, vegan and clean formulations, without ever compromising on luxury, performance or results.


"Today, Bellamianta is stocked in thousands of chemists and beauty retailers nationwide, including leading partners such as Boots, alongside a thriving direct-to-consumer online store that serves customers across Ireland and the UK."

The opening of its first physical retail space as part of a planned nationwide rollout marks the natural next step in the brand’s evolution, bringing the Bellamianta experience to life in a dedicated destination where customers can discover the full range, explore new launches and engage with the brand in a more immersive way.


Located at Unit G, Mall Level, Rushmere Shopping Centre, 4 Central Way, Craigavon, BT64 1AA, the store will open seven days a week!


Shoppers can expect to find an extensive brand line-up including:

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